SWAGG®

SWAGG

Cooper Flagg Essentials: Meticulously crafted for on and off the court. Premium heavyweight cotton, intentional cuts, understated confidence. This is performance you wear, with detail you feel.

Who For

Built for athletes, competitors, and anyone who values discipline over noise. Designed to fit seamlessly into the hours between training, travel, and everyday life.

© 2026
The Anchor Initiative 10% supports Good Sports
Anchored in Maine.
Connected through the game.

The Anchor Initiative is rooted in the identity of Maine, where the anchor symbolizes stability, home, and heritage. Just as the anchor grounds us, basketball becomes the tool that connects us. The collection is the cause: every purchase funds the gear that keeps more kids in the game.

Harbor FlaskHarbor Flask
01$35
Harbor Flask
Insulated stainless steel
Supports Good Sports
Origin TeeOrigin Tee
02$40
Origin Tee
Heavyweight cotton · 2 colorways
Supports Good Sports
Home Court BallHome Court Ball
03$50
Home Court Ball
The connector · full-grain
Supports Good Sports

A share of every Anchor Initiative purchase supports Good Sports, getting gear into the hands of kids in under-resourced communities so they can play, grow, and connect through the game.

Shipping & Returns

Shipping

Orders are fulfilled from two centers: London for all European orders, and Dallas for all US orders. Complimentary shipping on every order over $300 USD. You'll receive tracking by email as soon as your order ships.

Returns

We accept returns within 14 days of delivery. Items must be unworn, unwashed, and returned with all original tags attached. Once received, refunds are issued to your original payment method.